Question

In positioning statement, the first thing that must be stated is

a.

target segment

b.

market segmentation

c.

differentiation

d.

positioning

Answer: (a).target segment

Interact with the Community - Share Your Thoughts

Uncertain About the Answer? Seek Clarification Here.

Understand the Explanation? Include it Here.

Q. In positioning statement, the first thing that must be stated is

Similar Questions

Explore Relevant Multiple Choice Questions (MCQs)

Q. The traits that can help defining someone's personality includes

Q. Because of experience, the changes in individual behavior is referred as

Q. The variables such as market and product variability plays a role in designing of

Q. The subcultures includes

Q. The factors influence innovation's rate of adoption are

Q. According to brand personality traits, the 'sincerity' is concluded as brand being

Q. The segmentation based on climate basis is an example of

Q. The group which adopts innovation only after it becomes a tradition is classified as

Q. The company marketing mix that target market segments very broadly is called

Q. The 'limited fit' between customer needs and company's product is shown by

Q. The approach of message execution which follows format of style, tone, words and format to execute message of advertising is classified as

Q. The firm providing marketing services such as assisting different companies in preparing, planning, implementing and evaluating the advertising programs is called

Q. The type of market offerings that customers buy without committing any buying efforts are called

Q. Major environmental forces are

Q. The product or service that can satisfy a need or want is called

Q. The products and services consumers shop frequently are classified as

Q. Marketing myopia is to pay attention to

Q. The low price sensitivity for buying the specific brand is called

Q. The office equipment such as computers and fax machines are best examples of

Q. The possible objectives of advertising includes

Recommended Subjects

Are you eager to expand your knowledge beyond Marketing and Marketing Management? We've handpicked a range of related categories that you might find intriguing.

Click on the categories below to discover a wealth of MCQs and enrich your understanding of various subjects. Happy exploring!