Question

According to promotional mix, the method which focuses on building relationships with individual customers to maintain lasting relationship is called

a.

sales promotion

b.

offline promotion

c.

direct channeling

d.

direct marketing

Answer: (d).direct marketing

Interact with the Community - Share Your Thoughts

Uncertain About the Answer? Seek Clarification Here.

Understand the Explanation? Include it Here.

Q. According to promotional mix, the method which focuses on building relationships with individual customers to maintain lasting relationship is called

Similar Questions

Explore Relevant Multiple Choice Questions (MCQs)

Q. A descriptive thought about something held by a person is classified as

Q. The Jeep can associated with brand personality trait known as

Q. The kind of information consumer obtains from advertising campaigns and sales people is classified as

Q. According to SWOT analysis, the analysis of Opportunities & Threats is part of

Q. The sales promotion tools used to stimulate purchase, motivate salespeople and generate business leads are classified in category of

Q. According to 'Maslow's hierarchy of needs', the need for self-development and realization is included in

Q. The type of discount made to those buyers who use to buy the products or services that are out of season is classified as

Q. The consumer promotion technique through which brand marketing event is created by company or it participates in other sponsored event is classified as

Q. The person self-image also called as its

Q. The promotional mix strategy in which advertisement and promotions are made to final customers to induce them to buy products is classified as

Q. The factors that can affect purchase decision and attention are

Q. The consumer promotion technique according to which seller sells two or three units of product at reduced price is classified as

Q. The detailed description of products, target market, competitors and customer value proposition is classified as

Q. The distinct psychological characteristics that play key role in distinguishing one person from another is called

Q. The standard amount that must be sold by salesperson of the company's total product is classified as

Q. The group of customers who follows a majority of people before buying innovative products is called

Q. The type of communication channel that send message without personal feedback or contact is classified as

Q. The personal selling process step according to which sales person dictates how company can solve problem by offering its product is classified as

Q. The Company?s strengths and weakness are evaluated in

Q. According to customers, the trend of interpreting information in a way to support what they already believe is

Recommended Subjects

Are you eager to expand your knowledge beyond Marketing and Marketing Management? We've handpicked a range of related categories that you might find intriguing.

Click on the categories below to discover a wealth of MCQs and enrich your understanding of various subjects. Happy exploring!