Q. The broad categories of communication channels are

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Q. The major strategies regarding promotion mix are

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Q. Considering non-personal communication channels, the billboards and posters are considered as

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Q. The communication channel through which opinion leaders are educated about market offerings to spread information about that market offering is classified as

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Q. The 'idea-reducing stage' in new product development process consists of

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Q. According to PLC stages, the stage in which the profits are non-existent because of higher expenses is said to be

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Q. The promotion technique for consumers according to which demonstrations and displays of products made at place of sale is called

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Q. The personal selling step in which the sales person asks for an order to the customer is classified as

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Q. The sales force structure in which a sales representatives works to sell specific items of product line is classified as

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Q. Considering promotional mix, the paid, non-personal promotion of ideas or market offerings by some specific sponsor is classified as

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Q. The theme of the message content which is related to self-interest of audience is classified as

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Q. The method of managing advertising budget at the level company can have money for is classified as

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Q. The third step in personal selling process after completion of pre-approach step is to

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Q. The step in personal selling process which consists of first meeting first meeting between customer and sales person is called

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Q. The communication channel in which two or more people communicate with each other via e-mail or mail, telephone call or face to face is classified as

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Q. The type of sales person who work from their offices through internet or telephone are classified as

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