Q. The company may expand its share in market is shown in share-penetration index, which is

View solution

Q. The slow economic and technological changes which influence for larger period of times is called

View solution

Q. The percentage of service ownership in a population is called

View solution

Q. The higher level of selective demand for the product is referred as

View solution

Q. In graph of market demand, the products resulting demand is written on

View solution

Q. The comparison of past time series as seasonal sales and sales trend is included in

View solution

Q. The marketing response which comes into action after the change happens is classified as

View solution

Q. The duplication of the market leader's product and sells it in black market or through illegal dealers is classified as

View solution

Q. The defense which supports possible counterattack of other marketer's is classified as

View solution

Q. The defense stating occupation of most desirable place in customer's perception is considered as

View solution

Q. The marketer, who finds a stated need and fulfills it with the best market offering is classified as

View solution

Q. The one who offers market leader's product and improves it, is classified as

View solution

Q. The emulation of market leader's product packaging with little variations is classified as

View solution

Q. The attack strategy challenger spots areas where the competitors are underperforming is considered as

View solution

Q. The marketing attack in which the attacker matches its product, price and distribution is classified as

View solution

Q. The copy which is made of the market leader's product but differentiates its pricing and distribution strategies is classified as

View solution

Q. The companies that take risks and mistakes, have vision of future necessities and flexibility are considered as

View solution

Q. The defense which hits the competitors and keeping off the balance in between is classified as

View solution

Q. The attempt of capturing a large territory by launching several front grand offensive marketing strategy is classified as

View solution

Q. The defense strategy in which the leader stretches over new market territories using market diversification is classified as

View solution