Q. In frontal attack, only that company wins, who have

View solution

Q. The attack stage in which the strategies cause gaps and then the marketing gaps are filled is considered as

View solution

Q. The marketer who is creative and proactive in marketing strategy is classified as

View solution

Q. The marketing response comes into action before a change takes place is classified as

View solution

Q. The marketing strategy in which the firm focuses on unrelated industries is classified as

View solution

Q. The small, conventional and unconventional marketing attacks are classified as

View solution

Q. Promotion aims are

View solution

Q. Push money also known as

View solution

Q. A good can be categorized as tangible or

View solution

Q. Step which is not related to product life cycle is

View solution

Q. Good at a place which is easy for customers to access is

View solution

Q. Customers are offered money back if receipt and barcode are mailed to manufacturer is

View solution

Q. In economics and commerce, products relate to a broader class of

View solution

Q. Ways are categorized by number of intermediaries among manufacturer and

View solution

Q. Intermediaries that buy and resell goods are

View solution

Q. A short-term decline in price, like 50% off is

View solution

Q. Seller must also deem the

View solution

Q. When setting a price, seller must be known of the

View solution

Q. Four P

View solution

Q. Three fundamental pricing approaches are market skimming pricing, market penetration pricing and

View solution