Question

The perceived monetary value of all the benefits which customers expect from a given product because of brand image is called

a.

total customer benefit

b.

total customer cost

c.

total economic cost

d.

total functional cost

Answer: (a).total customer benefit

Interact with the Community - Share Your Thoughts

Uncertain About the Answer? Seek Clarification Here.

Understand the Explanation? Include it Here.

Q. The perceived monetary value of all the benefits which customers expect from a given product because of brand image is called

Similar Questions

Explore Relevant Multiple Choice Questions (MCQs)

Q. The system includes all the experiences while using the market offering is classified as

Q. The number of customers or potential customers who will help in company's growth is classified as

Q. Any occasion on which the brand or product is encountered by end customers is called

Q. The technique which tries to identify real cost of serving an individual customer is called

Q. Private tag brands, moreover entitled

Q. NOT single of five phases of buyer choice procedure is

Q. Marketing of services, as opposite to physical products is

Q. Determine your brand

Q. A influential brand has high

Q. Word "brand" is frequently used as a

Q. Mainly, chief resource of authority throughout allocation channel is

Q. Firm buy either wholesale from other firms or directly from manufacturer on agreement or is

Q. Clearness regarding proportions of brands is clarity in

Q. Careful brand management look for to build product or services related to the

Q. visual trade name that recognized brand is

Q. Recognize additional cash flow in a branded firm when evaluated to an unbranded, and equivalent, firm is a technique of

Q. In estimates messages for publicity, telling how good is best than challenging brands aspires at creating ad is

Q. Observation of consumers that several brands are equal to

Q. Identification and observation of a brand is extremely influenced by its

Q. Conducts used to clarify reliance of customers' common behaviour is

Recommended Subjects

Are you eager to expand your knowledge beyond Marketing and Marketing Management? We've handpicked a range of related categories that you might find intriguing.

Click on the categories below to discover a wealth of MCQs and enrich your understanding of various subjects. Happy exploring!