Q. Plan to make an emotional relationship among products, firms and their clients and constituent are

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Q. Brand equity related to worth of a

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Q. Everything that can be presented to a marketplace for concentration, attainment, use, or utilization that may satisfy a desire or want is called a

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Q. Each of following parts can influence attractiveness of a market sector except

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Q. Optimization offered practical basis for targeting

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Q. Advantages of having diverse brands consist of each of following except

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Q. Formed by management for customer and for firm through brands is

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Q. Beginning of theory of marketing has their roots among Italian economist Giancarlo Pallavicini in

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Q. Lots of brands names for areas and landmarks, like Cisco and Fuji Film are case of brand name category which is

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Q. Line extensions have several

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Q. Job of approximate overall financial worth of brand

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Q. Functional hazard of brand is associated to

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Q. Inherent 'believability' that each entity evokes is

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Q. NOT known as competitive discrimination is

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Q. A product name facilitates an firm distinguish itself from its

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Q. Brands that is rigid to create

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Q. Brand assets contain

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Q. Several brands make their name by using a silly pun, such as Lord of Fries, Wok on Water or Eggs Eggscetera are illustration of brand name sort

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Q. Single distinguish feature among a product name and a brand mark is that a product name is

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Q. Assess significance of a brand by price premium it creates when contrast to an alike but unbranded product or service is technique of

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