Question

What is the ethical approach to marketing?

a.

Marketing should focus on making the largest possible profit.

b.

Marketing should be based on cutting costs at the expense of safety considerations.

c.

Marketing should prioritize service to and satisfaction of the customer.

d.

Marketing should be focused on profiteering.

Posted under IC90 Human Resource Management

Answer: (c).Marketing should prioritize service to and satisfaction of the customer. Explanation:The marketing orientation that sees service to and satisfaction of the customer as the crucial focus is essentially ethical.

Interact with the Community - Share Your Thoughts

Uncertain About the Answer? Seek Clarification Here.

Understand the Explanation? Include it Here.

Q. What is the ethical approach to marketing?
Add Comment

Similar Questions

Explore Relevant Multiple Choice Questions (MCQs)

Q. What is the relationship between spirituality and duty?

View solution

Q. What is corruption?

View solution

Q. What is the benefit of spirituality in terms of performing duty?

View solution

Q. How does spirituality help in controlling the quality of performance?

View solution

Q. What impact do negative values such as hatred, jealousy, greed, and passion have on the mind when facing challenges?

View solution

Q. What is the benefit of cultivating the spirit of forgiveness?

View solution

Q. What is the role of individuals in organisations when it comes to managing ethics?

View solution

Q. What questions should be asked while evolving ethical standards?

View solution

Q. What is a code of ethics?

View solution

Q. Which of the following is included in the code of ethics of some firms as strictly prohibited?

View solution

Q. What are some of the key responsibilities of individuals in organizations?

View solution

Q. What speaks more loudly about an organization's ethical standards than its statements?

View solution

Q. What are some of the questions that should be asked in order to establish ethical standards in an organization?

View solution

Q. What is the role of organizations?

View solution

Q. Should organizations prohibit or encourage unethical behavior?

View solution

Q. What is the difference between short-term and long-term focus in business decisions?

View solution

Q. What is the relationship between a moral organization and the behavior of its constituents?

View solution

Q. What can lead managers astray when it comes to ethical decision-making?

View solution

Q. What is the definition of ethical behavior?

View solution

Q. What is the importance of a rewards system in communicating ethical behavior?

View solution
View All MCQs on IC90 Human Resource Management

Recommended Subjects

Are you eager to expand your knowledge beyond IC90 Human Resource Management? We've handpicked a range of related categories that you might find intriguing.

Click on the categories below to discover a wealth of MCQs and enrich your understanding of various subjects. Happy exploring!

Avionics Engineering

Soar into the world of aviation technology with our Avionics Engineering category....

Financial Management and Financial Markets

Master the world of finance with our Financial Management and Financial Markets...

Dairy Engineering

Dive into the world of Dairy Engineering with our specialized category. Explore the...

IC85 Reinsurance Management

Gear up for success in the Insurance Institute of India (III) examination with IC85...

IC22 Life Insurance Underwriting

Prepare for success in the Insurance Institute of India (III) examination with IC22...

Total Quality Management

Enhance your understanding of quality management with our Total Quality Management...

Drug and Pharmaceutical Biotechnology

Navigate the world of pharmaceuticals and biotechnology with our dedicated category....

Engineering Geology

Explore the dynamic field of Engineering Geology with our specialized category. Delve...

Logical Reasoning

Enhance your logical thinking and decision-making abilities with our Logical...