Q. A company's microenvironment, the 'local publics' consists of

View solution

Q. For marketing success, it is required to build relationships with

View solution

Q. The Macro environment of any company or organization includes

View solution

Q. The 'idea generation' stage in new product development process does not include

View solution

Q. The systematic planning for new products and customer driven strategy must be created for

View solution

Q. The Apple customers who keeps buying same brand in every purchase is an example of

View solution

Q. A company's internal environment considers

View solution

Q. The economies that offer great opportunities are classified as

View solution

Q. The VF Corporation offering more than thirty premium brands is an example of

View solution

Q. A company's microenvironment, the 'financial publics' consists of

View solution

Q. The study of human population in context of gender, race and occupation is called

View solution

Q. The generation born following 'baby boomers' is known as

View solution

Q. The kind of cost which does not vary with the level of production of company or level of sales is classified as

View solution

Q. The Macro environment includes

View solution

Q. The third step in new product development is

View solution

Q. In business markets the demand is more

View solution

Q. If the variable cost is $40 for and the fixed cost is $20 then the total cost is

View solution

Q. The second step of personal selling process after completion of prospecting and qualifying is to

View solution

Q. The process of planning, analyzing, controlling and implementing the activities of sales force is classified as

View solution

Q. As soon as the ideas are shortlisted, the best idea leads to development of

View solution