Q. The marketing strategy which focuses on 'common characteristics' of needs of consumers is called

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Q. The segmentation of the market having similar buying behaviors but located in different countries

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Q. The Coca-Cola's "Good Morning" campaign promotes consumption of soft drink in morning is an example of

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Q. The kind of joint venture according to which company joins hands with foreign investors to create local business is classified as

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Q. The international marketing strategy according to which company uses same marketing mix in all the international markets is called

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Q. The market segmented on the basis of usage rates such as 'heavy user' or 'light user' is classified as

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Q. Segmentation of international markets on the basis of overall economic development is an example of

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Q. The Scion, Toyota and Lexus under the roof of same brand targets their own segments so the coverage strategy used in this situation is called

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Q. The division of market on the basis of marital status of consumers such as 'single consumers' and 'married consumers' is an example of

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Q. The type of joint venture according to which domestic company exports management services instead of exporting goods is classified as

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Q. The market which is segmented on the basis of usage rate of product such as 'light, medium and heavy users' of the products is considered as

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Q. Considering industrial structures, the economies who are heading further with fast growth leading to overall economic growth of country is classified as

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Q. Segmentation of international markets such as amount of bureaucracy in a country is an example of

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Q. The way of entering into foreign markets by partnering with other firms to produce any market offering is called

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Q. The 'Champion' segments market according to the benefits consumers seek in their athletic wear is an example of

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Q. The forms of direct marketing includes

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Q. The comprehensive and organized collection about individual prospect of customer including psychographic, geographic and demographic data is called

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Q. The kind of direct marketing by which an offer, reminder or announcement is sent to people at specific virtual or physical address is called

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Q. The companies that practice online marketing into their traditional operations are classified as

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Q. The classic example of economic community is

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