Question

In the new product development process, after the analysis of business the next step to be taken is

a.

test marketing

b.

One channel marketing

c.

penetration marketing

d.

individual marketing

Answer: (a).test marketing

Interact with the Community - Share Your Thoughts

Uncertain About the Answer? Seek Clarification Here.

Understand the Explanation? Include it Here.

Q. In the new product development process, after the analysis of business the next step to be taken is

Similar Questions

Explore Relevant Multiple Choice Questions (MCQs)

Q. The adopter group who is the suspicious of change is classified as

Q. If men and women responds differently to the marketing efforts for fast food then the segment should be considered as

Q. The procedure of displacement of long-established resellers by new intermediaries is classified as

Q. If the fixed cost is $200000, unit sales are 30000 and the variable cost is $8 then the unit cost is

Q. The 'Dollar Tree store and Family Dollar' targets customers with middle and low income groups is an example of

Q. The way in which two or more transportation modes are used together is classified as

Q. The distribution strategy in which the company limits its outlets in different regions or the buyer can buy in only company's territory is classified as

Q. The competitive edge of your company can be best classified as

Q. The farms products such as livestock, vegetables, wheat and cotton are best classified as

Q. The 'cars', 'food items' and computers are best classified as

Q. According to customer's four Ps, the 'communication' is part of

Q. The market development is the result of introducing

Q. In smaller companies, the pricing strategies are handled by

Q. Return on Investment on marketing (ROI) can be assessed as

Q. The kind of contractual VMS (vertical marketing system) in which franchisor links different stages in distribution-production process is classified as

Q. The industrial products are classified on the basis of

Q. The 'Nivea' introduced and markets product line for men including body wash and shaving gels is example of

Q. The marketing strategy starts with

Q. The natural products such as fish, crude petroleum and iron are classified as

Q. To create profits, the company must

Recommended Subjects

Are you eager to expand your knowledge beyond Marketing and Marketing Management? We've handpicked a range of related categories that you might find intriguing.

Click on the categories below to discover a wealth of MCQs and enrich your understanding of various subjects. Happy exploring!