Q. In measuring consumer's major AIO dimensions, the 'activities' includes

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Q. From the buyer's point of view, the product is considered as

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Q. The kind of products that does not provide immediate satisfaction neither provide long term benefits to consumers are classified as

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Q. The SBU's of a company with low market share and growth rate are considered in

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Q. The only element which is cause of income for company is

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Q. Evaluation of the profitability of each segment is called

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Q. The kind of products that does not provide immediate satisfaction but provide long term benefits to consumers are classified as

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Q. The kind of products that provides immediate satisfaction and also provide long term benefits to consumers are classified as

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Q. In growth-share matrix, the high growth and high share SBU's are considered as

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Q. The major pricing strategies does not includes

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Q. The sum of variable costs and fixed costs is called

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Q. The products or market offering bought by consumers for personal consumption are classified as

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Q. The buying of products such as 'fast food' is an example of

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Q. The Company?s key businesses are known as

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Q. The customers who adopt new ideas and rarely are leaders are classified as

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Q. The social class group who rely heavily on inherited wealth is best classified as

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Q. The procedure of arranging a product to occupy distinct place in target customers mind is called

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Q. The businesses and products collectively make a company's

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Q. The second step of value based pricing is to

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Q. The pricing strategy in which prices are based on cost of distribution and production plus fair return rate is classified as

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