Q. The good, service or idea that is perceived as new by potential customers is an example of

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Q. The 'buyer's black box' consists of

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Q. The researcher selects sample which is at his most ease is

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Q. According to 'Maslow's hierarchy of needs', the sense and need of belonging is classified as

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Q. The researcher interviews specific number of people in

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Q. The brand's superiority is based on its

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Q. The promotion tools such as sweepstakes, event sponsorships, samples and coupons are classified in category of

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Q. The kind of costs which is directly proportional to level of production are called

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Q. The pricing strategy in which the prices of products are set according to perception of buyers rather than according to cost of seller is classified as

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Q. The collection, analysis and reporting of available data for any given marketing situation is classified as

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Q. The types of reassert instruments available to market researcher are of

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Q. The consumer promotion technique according to which product consumers are told to submit their names for drawing is classified as

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Q. The 'probability sample' includes

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Q. If customers perceive that price of product is less than the value it provides to customer then the customer

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Q. The information obtained from company's network data sources is classified as

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Q. The consumer promotion technique in which customer purchase proof is send to manufacturer which then refunds some part of price is classified as

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Q. The research approaches in marketing research does not include

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Q. According to consumer promotion techniques, the cash refunds are also classified as

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Q. The lifestyle measuring consumers major dimensions such as

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Q. Each member of selected sample has equal chance of selection in

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