Q. The value creation practices such as evangelizing and justifying is classified as

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Q. The firm uses any existing brand to introduce in market as a new product, the brand is classified as

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Q. The branding strategies alternatively use by the marketer's do not include

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Q. The drivers that differentiate and identify the brands are classified as

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Q. The marketer's enter in to different product category with the parent brand, is considered as

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Q. The mix and match maximize collective and individual effects are classified as

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Q. When customers do not react favorably for specific brand under same circumstances, is said to be

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Q. In value stages, the customer's mind-set should consider

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Q. The net present value is calculated by

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Q. The stronger the brand is, the discount rate is

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Q. The 'brand asset valuator' key pillars include

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Q. The assessment of actual impact of brand knowledge on differential aspect of marketing is called

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Q. The way in which customer's think and act in terms of prices and market share is classified as

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Q. In brand dynamics, the belief for delivering product performance on consumer's short list is classified as

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Q. The assessment of brand equity potential sources by tracking consumer knowledge structure is called

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Q. The comparison of brand equity from thousands of different brands with several categories is called

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Q. The indicator which determines future value and growth is classified as

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Q. The retention, acquisition and some add-on spending together makes up

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Q. The value creation practices such as budging and documenting is classified as

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Q. The stage which describes extrinsic properties to meet customer's social needs is considered as

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