Q. The customers of smaller banks are considered as example of

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Q. The company and brand positioning must be stated in

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Q. The kind of strategy which is used by the company to achieve advertising objectives is classified as

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Q. According to management guru Peter Drucker, marketing aims to sell

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Q. The tendency to which results of innovation are communicated to others is classified as

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Q. The person's own living or interacting and acting pattern is classified

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Q. Market offerings are offered to

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Q. Swedish furniture giant IKEA targets middle class segment at global scale is an example of

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Q. The market segmentation on the basis of continents such as North America, Middle East and Western Europe is example of

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Q. The division of market as 'baby boomers', 'Generation X' and 'Generation Y' is example of

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Q. The researcher finds 'what people thinks' with the help of

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Q. The consumer's and society's long run interests are considered in

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Q. The set of vehicles which are used to deliver message to intended audiences is classified as

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Q. The needs of customers are triggered by

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Q. The group which can exert influences on other because of specialized knowledge and skills is called

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Q. The 'inside-out' perspective is referred in

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Q. Marketing can be defined as

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Q. Segmentation of international market considering the factors such as receptivity of foreign firms is an example of

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Q. A need that is aroused up to sufficient level is called

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Q. The second step in marketing research process is

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