Q. If customer's expectations and products performance matches, the customer is

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Q. The stages such as awareness stage, conviction stage, liking stage, preference stage and actual purchase stage are all stages of the process called

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Q. When the new developed product concept is tested, the next immediate step is to

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Q. In the communication process, the receiver and sender are classified as

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Q. In buyer decision process, the stage in which the purchase intention is transformed in to purchase decision is called

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Q. In the communication process, the media and message are considered as

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Q. The 'Maslow's hierarchy of needs' includes

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Q. An idea for a possible product that the company will offer is classified as

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Q. The detailed stated version of shortlisted new ideas in meaningful consumer terms is best classified as

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Q. The tendency of difficult understanding related to use of market offering is called

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Q. The theme of the message content which triggers positive or negative emotions leads to purchase motivation is classified as

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Q. The customers in growth stage of life cycle of products are classified as

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Q. Considering non-personal communication channels, the magazines, direct mail and newspapers are considered as

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Q. The profits related to the new product in its introductory stage are

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Q. In the communication process, the decoding, encoding, feedback and response are together classified as

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Q. The major sources of ideas for product development comes from

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Q. The way the consumers feel or perceive towards an actual product or potential market offering is called

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Q. The products such as "VHS tapes" are examples of

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Q. In the new product development process, after the analysis of business the next step to be taken is

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Q. The adopter group who is the suspicious of change is classified as

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