Q. In making of questionnaire, the 'open-ended question' includes

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Q. The third step in the marketing research process is

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Q. The analysis of how well marketing expenditures are achieving company's short-term returns is classified as

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Q. The last step in the marketing research process is to

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Q. The type of questions in marketing research questionnaire are

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Q. The question in which two characters are given to make one statement as an answer is classified as

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Q. The marketing research firms do not include

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Q. In marketing, the 'commitment to goals' are classified as

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Q. The research instruments present to respondents consist a set of questions, are classified as

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Q. The analysis of how customer experiences contribute to company's competitive advantage is classified as

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Q. The research instruments use in marketing research process do not include

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Q. The close-ended question in which each question have two possible answers are

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Q. When a group of six to ten people, considering specific demographics to discuss topic of interest, selected by researchers are classified as

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Q. The type of question in which a respondent can answer in unlimited ways is classified as

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Q. The questions in questionnaire that allow respondent's to express their own thoughts and words are called

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Q. The external marketing metrics consist of

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Q. In marketing, the 'resource adequacy' is the best classified as

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Q. In brand mantra, the process of defining the category and setting the brand boundaries is classified in the dimension of

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Q. A company can create differentiation for its product with the help of

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Q. A company's ability to perform in more than one way, but competitor's cannot match is classified as

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