Question
a.
idea's external sources
b.
acquisition of ideas
c.
primary sources
d.
secondary sources
Posted under Marketing and Marketing Management
Interact with the Community - Share Your Thoughts
Uncertain About the Answer? Seek Clarification Here.
Understand the Explanation? Include it Here.
Q. The customers, distributors and suppliers collectively provide ideas for new-product development are classified as
Similar Questions
Explore Relevant Multiple Choice Questions (MCQs)
Q. The overlapping of steps for more efficient and effective product development with closely working departments is classified as
View solution
Q. In marketing channels, the conflict occurs in marketing channels working at same level is classified as
View solution
Q. The network of delivering products to customer which is composed of distributors, suppliers and manufacturing company is classified as
View solution
Q. In marketing intermediaries, the way of distribution in which few dealers distribute company's product in selective territories is classified as
View solution
Q. If the company A works through website and sell its handbags only having no outlets anywhere then channel used by company A is called
View solution
Q. The fifth step in the process of new product development is
View solution
Q. The form of distribution system in which one firm setup more than one marketing channel to reach more than one customer segment is classified as
View solution
Q. The strategy of distribution in which seller limits its dealers to not to sell any competitors products is classified as
View solution
Q. If the fast food chain has conflict to some of its franchises then this conflict is considered as
View solution
Q. The system which calls for managing, motivating, selecting and evaluating performance of marketing channels over time is called
View solution
Q. The systematic blend of personal selling, sales promotion, advertising and public relations to communicate customer value is called
View solution
Q. The type of channel arrangement includes
View solution
Q. The marketing logistics are also called as
View solution
Q. The competitors in the introductory stage of product life cycle are
View solution
Q. The new competitors will enter in the market in the PLC stage called
View solution
Q. The method of managing promotion budget by defining objectives, determining tasks to achieve objectives and estimating costs for activities is called
View solution
Q. In the product life cycle growth stage, the marketing objective is to
View solution
Q. The process of systematic search for gathering new product ideas is called
View solution
Q. The PLC stage in which the distribution and promotion expenses are uncover able because of low profits is referred as
View solution
Q. The PLC stage in which new product is distributed for the first time is called
View solution
Recommended Subjects
Are you eager to expand your knowledge beyond Marketing and Marketing Management? We've handpicked a range of related categories that you might find intriguing.
Click on the categories below to discover a wealth of MCQs and enrich your understanding of various subjects. Happy exploring!