Question

The 'chain of value' identifies

a.

Four primary activities

b.

Five primary activities

c.

Six primary activities

d.

Seven primary activities

Answer: (b).Five primary activities

Interact with the Community - Share Your Thoughts

Uncertain About the Answer? Seek Clarification Here.

Understand the Explanation? Include it Here.

Q. The 'chain of value' identifies

Similar Questions

Explore Relevant Multiple Choice Questions (MCQs)

Q. The organizational levels in a Company are

Q. The 'operations, sales and services' are the part of firm's value chain

Q. The 'core competency' does not consider

Q. The 'diversification strategy' is used to gain market share in

Q. A game plan for achieving goals is called

Q. The first level of planning starts with

Q. The levels involve in marketing plan are

Q. The strategic plan to carry activities for profitable business unit is the activity of

Q. The Company's core business process includes

Q. In the value creation, 'choosing the value' phase includes

Q. The Company licenses to companies for producing its products is classified as

Q. A challenge that is posed in the absence of defensive marketing leading to lower sales is called

Q. The 'inbound or outbound logistics' are the part of value chains

Q. The network of specific suppliers and distributors to create superior value is called

Q. The strategies such as diversification, penetration and market development are the part of

Q. The gathered and acted upon information about the market and its offerings is the part of

Q. A written document that summarizes the marketing objectives and how to achieve them is called

Q. The third phase of value creation sequence is

Q. Most of the time, the company's specialized departments handle the

Q. In the value creation, 'communicating the value' phase includes

Recommended Subjects

Are you eager to expand your knowledge beyond Marketing and Marketing Management? We've handpicked a range of related categories that you might find intriguing.

Click on the categories below to discover a wealth of MCQs and enrich your understanding of various subjects. Happy exploring!