Question

The pricing strategy in which the standard markup is added into the cost of market offering is classified as

a.

marginal pricing

b.

cost plus pricing

c.

markup pricing

d.

Both b and c

Answer: (d).Both b and c

Interact with the Community - Share Your Thoughts

Uncertain About the Answer? Seek Clarification Here.

Understand the Explanation? Include it Here.

Q. The pricing strategy in which the standard markup is added into the cost of market offering is classified as

Similar Questions

Explore Relevant Multiple Choice Questions (MCQs)

Q. The perceptions of the customer about the value of products are considered to set the

Q. In business buying process, the group who furnish the information to evaluate alternatives is classified as

Q. The business buying process starts with the

Q. The step of personal selling process in which the sales person learns about potential buyer before making a call for sale is classified as

Q. The close factors affecting the company's ability to serve its customers are referred as

Q. The whole sellers and retailers buying behavior is classified as

Q. The sales promotion tool through which resellers are persuaded to carry brand, provide shelf space, promote advertising and push to final buyers is classified as

Q. The last step in personal selling process is

Q. The demand of business buyers is derived from

Q. The pricing strategy in which the products are differentiated on the basis of value added features is classified as

Q. The sales force structure in which a sales representative is assigned to geographical area is allocated to sell product line in specific area is classified as

Q. The employees of company can also contribute in idea generation and this source can be best classified as

Q. The promotional products used in consumer promotion are also classified as

Q. The products that are bought without detailed comparisons are best classified as

Q. The logistic network through which the unwanted or excess products by resellers or consumers is classified as

Q. The value creating activities carried by internal departments of company are classified as

Q. The new product development proposes screening framework as

Q. In business buying process, the group who has formal authority of supplier selection is classified as

Q. The pricing strategy which provides the right combination of good service and quality at fair price is classified as

Q. The stage in buying behavior which follows the reviews of supplier proposals by business buyer is

Recommended Subjects

Are you eager to expand your knowledge beyond Marketing and Marketing Management? We've handpicked a range of related categories that you might find intriguing.

Click on the categories below to discover a wealth of MCQs and enrich your understanding of various subjects. Happy exploring!