Question
a.
Five steps
b.
Six steps
c.
Seven steps
d.
Eight steps
Posted under Marketing and Marketing Management
Interact with the Community - Share Your Thoughts
Uncertain About the Answer? Seek Clarification Here.
Understand the Explanation? Include it Here.
Q. The new-product development process consists of detailed steps and number of steps are
Similar Questions
Explore Relevant Multiple Choice Questions (MCQs)
Q. The marketing channels are considered as part of
View solution
Q. The set of organizations interdependent on each other that help in making market offerings available to customer are called
View solution
Q. The highly automated storage house to receive products from various suppliers, fill area efficiently and send orders to customers efficiently is classified as
View solution
Q. The course of sales and profits of a product over its whole life is called
View solution
Q. The new product development stage in which the concept is tested whether idea has strong appeal is called
View solution
Q. The arrangement of vertical management system in which non-dependent firms for production and distribution works together through contracts is classified as
View solution
Q. The marketing channel that involves no intermediaries to made their products available to final buyers is classified as
View solution
Q. The management of new product development strategy includes
View solution
Q. The computer giant Dell have an idea storming website used to ask customers for improvement suggestions is an example of
View solution
Q. The process of managing upstream and downstream of final goods, flow of raw materials and information about resellers and final consumers is classified as
View solution
Q. In the product life cycle introductory stage, the marketing objective is to
View solution
Q. The testing of new product concepts in group of targeted segment of market is called
View solution
Q. The market segmented on the basis of knowledge level of customers regarding such as 'unaware, aware, interested and desirous customers' is included in
View solution
Q. The PLC stage which experience increased marketing outlays is said to be
View solution
Q. Finding new ways to create more satisfying products for customers is called
View solution
Q. The customers, distributors and suppliers collectively provide ideas for new-product development are classified as
View solution
Q. The overlapping of steps for more efficient and effective product development with closely working departments is classified as
View solution
Q. In marketing channels, the conflict occurs in marketing channels working at same level is classified as
View solution
Q. The network of delivering products to customer which is composed of distributors, suppliers and manufacturing company is classified as
View solution
Q. In marketing intermediaries, the way of distribution in which few dealers distribute company's product in selective territories is classified as
View solution
Recommended Subjects
Are you eager to expand your knowledge beyond Marketing and Marketing Management? We've handpicked a range of related categories that you might find intriguing.
Click on the categories below to discover a wealth of MCQs and enrich your understanding of various subjects. Happy exploring!