Question

The market segmented on the basis of knowledge level of customers regarding such as 'unaware, aware, interested and desirous customers' is included in

a.

geographic segmentation

b.

demographic segmentation

c.

psychographic segmentation

d.

behavioral segmentation

Answer: (d).behavioral segmentation

Interact with the Community - Share Your Thoughts

Uncertain About the Answer? Seek Clarification Here.

Understand the Explanation? Include it Here.

Q. The market segmented on the basis of knowledge level of customers regarding such as 'unaware, aware, interested and desirous customers' is included in

Similar Questions

Explore Relevant Multiple Choice Questions (MCQs)

Q. The PLC stage which experience increased marketing outlays is said to be

Q. Finding new ways to create more satisfying products for customers is called

Q. The customers, distributors and suppliers collectively provide ideas for new-product development are classified as

Q. The overlapping of steps for more efficient and effective product development with closely working departments is classified as

Q. In marketing channels, the conflict occurs in marketing channels working at same level is classified as

Q. The network of delivering products to customer which is composed of distributors, suppliers and manufacturing company is classified as

Q. In marketing intermediaries, the way of distribution in which few dealers distribute company's product in selective territories is classified as

Q. If the company A works through website and sell its handbags only having no outlets anywhere then channel used by company A is called

Q. The fifth step in the process of new product development is

Q. The form of distribution system in which one firm setup more than one marketing channel to reach more than one customer segment is classified as

Q. The strategy of distribution in which seller limits its dealers to not to sell any competitors products is classified as

Q. If the fast food chain has conflict to some of its franchises then this conflict is considered as

Q. The system which calls for managing, motivating, selecting and evaluating performance of marketing channels over time is called

Q. The systematic blend of personal selling, sales promotion, advertising and public relations to communicate customer value is called

Q. The type of channel arrangement includes

Q. The marketing logistics are also called as

Q. The competitors in the introductory stage of product life cycle are

Q. The new competitors will enter in the market in the PLC stage called

Q. The method of managing promotion budget by defining objectives, determining tasks to achieve objectives and estimating costs for activities is called

Q. In the product life cycle growth stage, the marketing objective is to

Recommended Subjects

Are you eager to expand your knowledge beyond Marketing and Marketing Management? We've handpicked a range of related categories that you might find intriguing.

Click on the categories below to discover a wealth of MCQs and enrich your understanding of various subjects. Happy exploring!