Question

According to categories of services mix, and the products that have no accompanying services are classified as

a.

tangible goods with accompanying services

b.

pure tangible goods

c.

pure services

d.

major service with minor goods

Answer: (b).pure tangible goods

Interact with the Community - Share Your Thoughts

Uncertain About the Answer? Seek Clarification Here.

Understand the Explanation? Include it Here.

Q. According to categories of services mix, and the products that have no accompanying services are classified as

Similar Questions

Explore Relevant Multiple Choice Questions (MCQs)

Q. Considering the categories of services mix, the meal of restaurant is classified as example of

Q. The qualities of product that are hard for buyers to evaluate even after purchasing the product are classified as

Q. The pricing technique which transfer from off-peak periods to peak periods is classified as

Q. Considering the categories of services mix, the tangible goods such as computers and automobile cars are classified as

Q. The services provide by the companies that are beyond the performance and functioning of the product are classified as

Q. The banks, hotels, airlines, law firms and insurance companies are example of services of

Q. The determinants of service quality in service-quality model includes

Q. The routine work of pricing, distribution and promotion of services to the customers is classified as

Q. The marketing done by motivating and training of employees for differential customer services is classified as

Q. To create fit between demand and supply, the non-peak demand, complementary services, differential pricing and reservations systems are the strategies of

Q. The product mix pricing technique through which companies develop product lines for pricing instead of single product is classified as

Q. The pricing technique used by sellers while selling individual products in bundles is

Q. The product line stretching in which company serves middle market, to enter in low priced product as well as high priced product line is called

Q. The factors that can help in differentiation of services include

Q. The technique which is not included in co-branding is

Q. The goods that are frequently and immediately bought by consumer's are classified as

Q. The goods that enter completely into manufacturing of the product are classified as

Q. The long lasting products that facilitate the development of the finished product is classified as

Q. In third level of customer value hierarchy, the marketer creates the basic products into

Q. The total number of product items included in the product mix is classified as

Recommended Subjects

Are you eager to expand your knowledge beyond Marketing and Marketing Management? We've handpicked a range of related categories that you might find intriguing.

Click on the categories below to discover a wealth of MCQs and enrich your understanding of various subjects. Happy exploring!