Marketing Channels MCQs

Welcome to our comprehensive collection of Multiple Choice Questions (MCQs) on Marketing Channels, a fundamental topic in the field of Marketing and Marketing Management. Whether you're preparing for competitive exams, honing your problem-solving skills, or simply looking to enhance your abilities in this field, our Marketing Channels MCQs are designed to help you grasp the core concepts and excel in solving problems.

In this section, you'll find a wide range of Marketing Channels mcq questions that explore various aspects of Marketing Channels problems. Each MCQ is crafted to challenge your understanding of Marketing Channels principles, enabling you to refine your problem-solving techniques. Whether you're a student aiming to ace Marketing and Marketing Management tests, a job seeker preparing for interviews, or someone simply interested in sharpening their skills, our Marketing Channels MCQs are your pathway to success in mastering this essential Marketing and Marketing Management topic.

Note: Each of the following question comes with multiple answer choices. Select the most appropriate option and test your understanding of Marketing Channels. You can click on an option to test your knowledge before viewing the solution for a MCQ. Happy learning!

So, are you ready to put your Marketing Channels knowledge to the test? Let's get started with our carefully curated MCQs!

Marketing Channels MCQs | Page 10 of 12

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Q91.
Firstly, the marketers must think about
Discuss
Answer: (a).Four Cs
Q92.
The SBU's with low growth whereas high market share are considered as
Discuss
Answer: (d).Cash Cows
Q93.
Strategic planning is strategic fit between organizations changing marketing opportunities and its
Discuss
Answer: (b).Goals & Capabilities
Discuss
Answer: (a).convenience products
Q95.
The types of good value pricing includes
Discuss
Answer: (d).Both a and b
Q96.
Considering marketing channels, the examples of merchants are
Discuss
Answer: (a).retailers and wholesalers
Q97.
In marketing channels, the intermediaries whose function is to negotiate on the behalf of buyer but do not take title of goods are classified as
Discuss
Answer: (d).agents
Q98.
The conflict that can occur between two channels which operate at same level is classified as
Discuss
Answer: (b).horizontal channel conflict
Q99.
In marketing channels, the intermediaries whose function is to assist distribution process without negotiating and taking title of goods are classified as
Discuss
Answer: (c).facilitators
Q100.
The marketing channel strategy in which manufacturer uses different means of communication to persuade customers is classified as
Discuss
Answer: (b).pull strategy