Marketing Channels MCQs

Welcome to our comprehensive collection of Multiple Choice Questions (MCQs) on Marketing Channels, a fundamental topic in the field of Marketing and Marketing Management. Whether you're preparing for competitive exams, honing your problem-solving skills, or simply looking to enhance your abilities in this field, our Marketing Channels MCQs are designed to help you grasp the core concepts and excel in solving problems.

In this section, you'll find a wide range of Marketing Channels mcq questions that explore various aspects of Marketing Channels problems. Each MCQ is crafted to challenge your understanding of Marketing Channels principles, enabling you to refine your problem-solving techniques. Whether you're a student aiming to ace Marketing and Marketing Management tests, a job seeker preparing for interviews, or someone simply interested in sharpening their skills, our Marketing Channels MCQs are your pathway to success in mastering this essential Marketing and Marketing Management topic.

Note: Each of the following question comes with multiple answer choices. Select the most appropriate option and test your understanding of Marketing Channels. You can click on an option to test your knowledge before viewing the solution for a MCQ. Happy learning!

So, are you ready to put your Marketing Channels knowledge to the test? Let's get started with our carefully curated MCQs!

Marketing Channels MCQs | Page 10 of 12

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Q91.
The network of company's suppliers, immediate customers of suppliers, end users and suppliers of suppliers is classified as
Discuss
Answer: (b).value network
Q92.
The approach in which company first selects its target market and manages supply chain from that point in backward direction is classified as
Discuss
Answer: (a).demand chain planning
Q93.
The telemarketing, door-to-door sales, Internet selling and selling through mail orders are classified as the types of
Discuss
Answer: (b).Zero-level channel
Q94.
The small scale wholesalers that sell products to retailers operating on small scale is classified as
Discuss
Answer: (a).jobbers
Q95.
The marketing channel strategy that is used for products with high brand loyalty and products have perceivable differences is classified as
Discuss
Answer: (a).pull strategy
Q96.
The kind of shoppers that care the most about performance of product and variety that company offers are classified as
Discuss
Answer: (a).service quality shoppers
Q97.
The marketing channel conflict arises when producer of the product establishes two or more channels to sell its products to same market is classified as
Discuss
Answer: (d).multi-channel conflict
Q98.
In marketing channels, the channel level of company selling its products only through retailers is classified as
Discuss
Answer: (c).One-level channel
Q99.
All the stated terms and conditions for which the producers enfranchise all the other distributors are classified as
Discuss
Answer: (b).territorial rights of distributor's
Q100.
The types of conflict that can occur in marketing channels of a product does not include
Discuss
Answer: (c).sealed channel conflict