Marketing Channels MCQs

Welcome to our comprehensive collection of Multiple Choice Questions (MCQs) on Marketing Channels, a fundamental topic in the field of Marketing and Marketing Management. Whether you're preparing for competitive exams, honing your problem-solving skills, or simply looking to enhance your abilities in this field, our Marketing Channels MCQs are designed to help you grasp the core concepts and excel in solving problems.

In this section, you'll find a wide range of Marketing Channels mcq questions that explore various aspects of Marketing Channels problems. Each MCQ is crafted to challenge your understanding of Marketing Channels principles, enabling you to refine your problem-solving techniques. Whether you're a student aiming to ace Marketing and Marketing Management tests, a job seeker preparing for interviews, or someone simply interested in sharpening their skills, our Marketing Channels MCQs are your pathway to success in mastering this essential Marketing and Marketing Management topic.

Note: Each of the following question comes with multiple answer choices. Select the most appropriate option and test your understanding of Marketing Channels. You can click on an option to test your knowledge before viewing the solution for a MCQ. Happy learning!

So, are you ready to put your Marketing Channels knowledge to the test? Let's get started with our carefully curated MCQs!

Marketing Channels MCQs | Page 3 of 12

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Q21.
The profits related to the new product in its introductory stage are
Discuss
Answer: (a).negative
Q22.
In the communication process, the decoding, encoding, feedback and response are together classified as
Discuss
Answer: (c).communication functions
Q23.
The unit numbers permitted by channels for a typical customer in one single purchase is classified as
Discuss
Answer: (b).lot size
Q24.
The situation when companies use two or more different channels is classified as
Discuss
Answer: (d).multichannel marketing
Q25.
The intermediaries that perform functions of selling goods of different manufacturers are classified as
Discuss
Answer: (a).trade channel
Q26.
While considering marketing channels, the examples of agents are
Discuss
Answer: (b).sales agents and brokers
Q27.
In marketing channels, the level of company selling its products through retailers and wholesalers is classified as
Discuss
Answer: (d).Two-level channel
Q28.
Considering marketing channels, the examples of facilitators are
Discuss
Answer: (c).independent warehouses
Q29.
The strategy based on the intermediaries involve in marketing channels do not include
Discuss
Answer: (b).descriptive distribution
Q30.
The marketing channel strategy is used for products with low brand loyalty and product, is an impulse item is classified as
Discuss
Answer: (c).push strategy