Marketing Channels MCQs

Welcome to our comprehensive collection of Multiple Choice Questions (MCQs) on Marketing Channels, a fundamental topic in the field of Marketing and Marketing Management. Whether you're preparing for competitive exams, honing your problem-solving skills, or simply looking to enhance your abilities in this field, our Marketing Channels MCQs are designed to help you grasp the core concepts and excel in solving problems.

In this section, you'll find a wide range of Marketing Channels mcq questions that explore various aspects of Marketing Channels problems. Each MCQ is crafted to challenge your understanding of Marketing Channels principles, enabling you to refine your problem-solving techniques. Whether you're a student aiming to ace Marketing and Marketing Management tests, a job seeker preparing for interviews, or someone simply interested in sharpening their skills, our Marketing Channels MCQs are your pathway to success in mastering this essential Marketing and Marketing Management topic.

Note: Each of the following question comes with multiple answer choices. Select the most appropriate option and test your understanding of Marketing Channels. You can click on an option to test your knowledge before viewing the solution for a MCQ. Happy learning!

So, are you ready to put your Marketing Channels knowledge to the test? Let's get started with our carefully curated MCQs!

Marketing Channels MCQs | Page 2 of 12

Discover more Topics under Marketing and Marketing Management

Q11.
The detailed stated version of shortlisted new ideas in meaningful consumer terms is best classified as
Discuss
Answer: (a).product concept
Q12.
Services provided by marketing channels to their customer in a collective way is classified as
Discuss
Answer: (c).channel integration
Q13.
The system in which company creates partnerships with different channels to deliver their market offering is classified as
Discuss
Answer: (d).value network
Q14.
The strategy of marketing channel system in which company's sales force carry, promote and sell products to end users is classified as
Discuss
Answer: (b).push strategy
Q15.
Considering marketing channel system, the strategies used by companies to manage intermediaries are
Discuss
Answer: (d).Both a and b
Q16.
The guarantees of products by its manufacturers and offer payment terms are classified as
Discuss
Answer: (c).conditions of sale
Q17.
The tendency of difficult understanding related to use of market offering is called
Discuss
Answer: (b).complexity
Q18.
The theme of the message content which triggers positive or negative emotions leads to purchase motivation is classified as
Discuss
Answer: (a).emotional appeal
Q19.
The customers in growth stage of life cycle of products are classified as
Discuss
Answer: (b).early adopters
Q20.
Considering non-personal communication channels, the magazines, direct mail and newspapers are considered as
Discuss
Answer: (b).print media