Marketing Strategy MCQs

Welcome to our comprehensive collection of Multiple Choice Questions (MCQs) on Marketing Strategy, a fundamental topic in the field of Marketing and Marketing Management. Whether you're preparing for competitive exams, honing your problem-solving skills, or simply looking to enhance your abilities in this field, our Marketing Strategy MCQs are designed to help you grasp the core concepts and excel in solving problems.

In this section, you'll find a wide range of Marketing Strategy mcq questions that explore various aspects of Marketing Strategy problems. Each MCQ is crafted to challenge your understanding of Marketing Strategy principles, enabling you to refine your problem-solving techniques. Whether you're a student aiming to ace Marketing and Marketing Management tests, a job seeker preparing for interviews, or someone simply interested in sharpening their skills, our Marketing Strategy MCQs are your pathway to success in mastering this essential Marketing and Marketing Management topic.

Note: Each of the following question comes with multiple answer choices. Select the most appropriate option and test your understanding of Marketing Strategy. You can click on an option to test your knowledge before viewing the solution for a MCQ. Happy learning!

So, are you ready to put your Marketing Strategy knowledge to the test? Let's get started with our carefully curated MCQs!

Marketing Strategy MCQs | Page 10 of 27

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Discuss
Answer: (d).all of above
Q92.
The kind of product mix and marketing mix which appeals large number of buyers is called
Discuss
Answer: (a).mass marketing
Q93.
The segment that could be reached easily and well served is considered as
Discuss
Answer: (c).accessible segment
Q94.
The global product strategy in which product to be marketed is changed a little to be adapted in foreign market is classified as
Discuss
Answer: (a).product adaptation
Q95.
The division of market on the basis of separate needs and behaviors is called
Discuss
Answer: (a).market segmentation
Q96.
The market segmented on the basis of 'loyalty status of customers toward brands' is best classified as
Discuss
Answer: (d).behavioral segmentation
Discuss
Answer: (a).the product life cycle stage
Q98.
The way of selling goods produced in home country with little modification or no modification into foreign market is classified as
Discuss
Answer: (a).exporting
Q99.
The strategy which does not after the large market to capture smaller share is called
Discuss
Answer: (c).niche marketing
Q100.
The market divided on the basis of social class as 'lower lowers, upper lowers and middle class' is example of
Discuss
Answer: (c).psychographic segmentation