Products,Services and Brands MCQs

Welcome to our comprehensive collection of Multiple Choice Questions (MCQs) on Products,Services and Brands, a fundamental topic in the field of Marketing and Marketing Management. Whether you're preparing for competitive exams, honing your problem-solving skills, or simply looking to enhance your abilities in this field, our Products,Services and Brands MCQs are designed to help you grasp the core concepts and excel in solving problems.

In this section, you'll find a wide range of Products,Services and Brands mcq questions that explore various aspects of Products,Services and Brands problems. Each MCQ is crafted to challenge your understanding of Products,Services and Brands principles, enabling you to refine your problem-solving techniques. Whether you're a student aiming to ace Marketing and Marketing Management tests, a job seeker preparing for interviews, or someone simply interested in sharpening their skills, our Products,Services and Brands MCQs are your pathway to success in mastering this essential Marketing and Marketing Management topic.

Note: Each of the following question comes with multiple answer choices. Select the most appropriate option and test your understanding of Products,Services and Brands. You can click on an option to test your knowledge before viewing the solution for a MCQ. Happy learning!

So, are you ready to put your Products,Services and Brands knowledge to the test? Let's get started with our carefully curated MCQs!

Products,Services and Brands MCQs | Page 14 of 20

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Q131.
The product line stretches in which a Company wants to enter into new high end market to seek higher margins and more growth opportunities is called
Discuss
Answer: (c).up-market stretch
Q132.
The pricing technique in which variable fee is charged with a fixed fee, are classified as
Discuss
Answer: (b).Two-part pricing
Q133.
The product line stretching in which a company wants to introduce the low priced product line to seek strong growth opportunities are classified as
Discuss
Answer: (a).down-market stretch
Q134.
The group of products on the basis of tangibility and durability include
Discuss
Answer: (d).all of the above
Q135.
The concept which states all the activities for making the product operational on planned location is classified as
Discuss
Answer: (c).installation
Q136.
The technique according to which the Company can lengthen product line beyond the current carrying range of products is classified as
Discuss
Answer: (b).line stretching
Q137.
The groups in which industrial goods can be classified are
Discuss
Answer: (d).all of the above
Q138.
The technique for product line length in which Company wants to add more product items in the present range is classified as
Discuss
Answer: (b).line filling
Discuss
Answer: (d).all of the above
Q140.
The two ways in which a Company lengthens its carrying product line are
Discuss
Answer: (d).line filling and stretching