Products,Services and Brands MCQs

Welcome to our comprehensive collection of Multiple Choice Questions (MCQs) on Products,Services and Brands, a fundamental topic in the field of Marketing and Marketing Management. Whether you're preparing for competitive exams, honing your problem-solving skills, or simply looking to enhance your abilities in this field, our Products,Services and Brands MCQs are designed to help you grasp the core concepts and excel in solving problems.

In this section, you'll find a wide range of Products,Services and Brands mcq questions that explore various aspects of Products,Services and Brands problems. Each MCQ is crafted to challenge your understanding of Products,Services and Brands principles, enabling you to refine your problem-solving techniques. Whether you're a student aiming to ace Marketing and Marketing Management tests, a job seeker preparing for interviews, or someone simply interested in sharpening their skills, our Products,Services and Brands MCQs are your pathway to success in mastering this essential Marketing and Marketing Management topic.

Note: Each of the following question comes with multiple answer choices. Select the most appropriate option and test your understanding of Products,Services and Brands. You can click on an option to test your knowledge before viewing the solution for a MCQ. Happy learning!

So, are you ready to put your Products,Services and Brands knowledge to the test? Let's get started with our carefully curated MCQs!

Products,Services and Brands MCQs | Page 11 of 20

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Q101.
The pricing technique which transfer from off-peak periods to peak periods is classified as
Discuss
Answer: (b).differential pricing
Q102.
Considering the categories of services mix, the tangible goods such as computers and automobile cars are classified as
Discuss
Answer: (a).tangible goods with accompanying services
Q103.
The services provide by the companies that are beyond the performance and functioning of the product are classified as
Discuss
Answer: (b).value-augmenting services
Q104.
The banks, hotels, airlines, law firms and insurance companies are example of services of
Discuss
Answer: (d).business sector
Q105.
The determinants of service quality in service-quality model includes
Discuss
Answer: (d).all of the above
Q106.
The routine work of pricing, distribution and promotion of services to the customers is classified as
Discuss
Answer: (d).external marketing
Q107.
The marketing done by motivating and training of employees for differential customer services is classified as
Discuss
Answer: (b).internal marketing
Q108.
To create fit between demand and supply, the non-peak demand, complementary services, differential pricing and reservations systems are the strategies of
Discuss
Answer: (a).demand side
Q109.
The product mix pricing technique through which companies develop product lines for pricing instead of single product is classified as
Discuss
Answer: (c).product line pricing
Q110.
The pricing technique used by sellers while selling individual products in bundles is
Discuss
Answer: (c).mixed bundling pricing