Marketing Strategy MCQs

Welcome to our comprehensive collection of Multiple Choice Questions (MCQs) on Marketing Strategy, a fundamental topic in the field of Marketing and Marketing Management. Whether you're preparing for competitive exams, honing your problem-solving skills, or simply looking to enhance your abilities in this field, our Marketing Strategy MCQs are designed to help you grasp the core concepts and excel in solving problems.

In this section, you'll find a wide range of Marketing Strategy mcq questions that explore various aspects of Marketing Strategy problems. Each MCQ is crafted to challenge your understanding of Marketing Strategy principles, enabling you to refine your problem-solving techniques. Whether you're a student aiming to ace Marketing and Marketing Management tests, a job seeker preparing for interviews, or someone simply interested in sharpening their skills, our Marketing Strategy MCQs are your pathway to success in mastering this essential Marketing and Marketing Management topic.

Note: Each of the following question comes with multiple answer choices. Select the most appropriate option and test your understanding of Marketing Strategy. You can click on an option to test your knowledge before viewing the solution for a MCQ. Happy learning!

So, are you ready to put your Marketing Strategy knowledge to the test? Let's get started with our carefully curated MCQs!

Marketing Strategy MCQs | Page 4 of 27

Discuss
Answer: (b).Satisfy a need or want
Q32.
Swedish furniture giant IKEA targets middle class segment at global scale is an example of
Discuss
Answer: (a).intermarket segmentation
Q33.
The market segmentation on the basis of continents such as North America, Middle East and Western Europe is example of
Discuss
Answer: (a).geographic segmentation
Q34.
The division of market as 'baby boomers', 'Generation X' and 'Generation Y' is example of
Discuss
Answer: (b).demographic segmentation
Q35.
The researcher finds 'what people thinks' with the help of
Discuss
Answer: (a).open ended question
Q36.
The consumer's and society's long run interests are considered in
Discuss
Answer: (a).Societal marketing concept
Q37.
The set of vehicles which are used to deliver message to intended audiences is classified as
Discuss
Answer: (b).advertising media
Q38.
The needs of customers are triggered by
Discuss
Answer: (c).Both a and b
Q39.
The group which can exert influences on other because of specialized knowledge and skills is called
Discuss
Answer: (d).all of above
Q40.
The 'inside-out' perspective is referred in
Discuss
Answer: (c).Selling concept
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