E-PolyLearning

51. The researcher selects sample which is at his most ease is
a. stratified random sample
b. cluster sample
c. simple random sample
d. convenience sample
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Answer: (d).convenience sample

52. According to 'Maslow's hierarchy of needs', the sense and need of belonging is classified as
a. physiological needs
b. social needs
c. safety needs
d. esteem needs
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Answer: (b).social needs

53. The researcher interviews specific number of people in
a. stratified random sample
b. quota sample
c. simple random sample
d. convenience sample
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Answer: (b).quota sample

54. The brand's superiority is based on its
a. point of differences
b. points of priority
c. points of membership category
d. point of similarities
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Answer: (a).point of differences

55. The promotion tools such as sweepstakes, event sponsorships, samples and coupons are classified in category of
a. organizational promotion
b. consumer promotions
c. inbound promotion
d. outbound promotion
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Answer: (b).consumer promotions