Managing Marketing Information MCQs

Welcome to our comprehensive collection of Multiple Choice Questions (MCQs) on Managing Marketing Information, a fundamental topic in the field of Marketing and Marketing Management. Whether you're preparing for competitive exams, honing your problem-solving skills, or simply looking to enhance your abilities in this field, our Managing Marketing Information MCQs are designed to help you grasp the core concepts and excel in solving problems.

In this section, you'll find a wide range of Managing Marketing Information mcq questions that explore various aspects of Managing Marketing Information problems. Each MCQ is crafted to challenge your understanding of Managing Marketing Information principles, enabling you to refine your problem-solving techniques. Whether you're a student aiming to ace Marketing and Marketing Management tests, a job seeker preparing for interviews, or someone simply interested in sharpening their skills, our Managing Marketing Information MCQs are your pathway to success in mastering this essential Marketing and Marketing Management topic.

Note: Each of the following question comes with multiple answer choices. Select the most appropriate option and test your understanding of Managing Marketing Information. You can click on an option to test your knowledge before viewing the solution for a MCQ. Happy learning!

So, are you ready to put your Managing Marketing Information knowledge to the test? Let's get started with our carefully curated MCQs!

Managing Marketing Information MCQs | Page 11 of 21

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Q101.
The discomfort at the buyers end caused by conflict in post purchase behavior is classified as
Discuss
Answer: (a).cognitive dissonance
Q102.
The research which is completed with the objective to test hypothesis is called
Discuss
Answer: (a).casual research
Q103.
In growth-share matrix, the vertical axis represents
Discuss
Answer: (c).Market growth rate
Q104.
The attack stage in which the strategies cause gaps and then the marketing gaps are filled is considered as
Discuss
Answer: (c).flank attack
Q105.
The marketer who is creative and proactive in marketing strategy is classified as
Discuss
Answer: (b).market driven marketers
Q106.
The marketing response comes into action before a change takes place is classified as
Discuss
Answer: (a).responsive anticipation
Q107.
The marketing strategy in which the firm focuses on unrelated industries is classified as
Discuss
Answer: (c).market defense
Q108.
The small, conventional and unconventional marketing attacks are classified as
Discuss
Answer: (d).guerilla attack
Discuss
Answer: (d).all of options
Q110.
Push money also known as
Discuss
Answer: (a).spiffs