Managing Marketing Information MCQs

Welcome to our comprehensive collection of Multiple Choice Questions (MCQs) on Managing Marketing Information, a fundamental topic in the field of Marketing and Marketing Management. Whether you're preparing for competitive exams, honing your problem-solving skills, or simply looking to enhance your abilities in this field, our Managing Marketing Information MCQs are designed to help you grasp the core concepts and excel in solving problems.

In this section, you'll find a wide range of Managing Marketing Information mcq questions that explore various aspects of Managing Marketing Information problems. Each MCQ is crafted to challenge your understanding of Managing Marketing Information principles, enabling you to refine your problem-solving techniques. Whether you're a student aiming to ace Marketing and Marketing Management tests, a job seeker preparing for interviews, or someone simply interested in sharpening their skills, our Managing Marketing Information MCQs are your pathway to success in mastering this essential Marketing and Marketing Management topic.

Note: Each of the following question comes with multiple answer choices. Select the most appropriate option and test your understanding of Managing Marketing Information. You can click on an option to test your knowledge before viewing the solution for a MCQ. Happy learning!

So, are you ready to put your Managing Marketing Information knowledge to the test? Let's get started with our carefully curated MCQs!

Managing Marketing Information MCQs | Page 10 of 21

Q91.
The sales goals set for company division or product lines are referred as
Discuss
Answer: (a).sales quota
Q92.
The system with special equipment, people and methods to gather and analyze information for marketers is called
Discuss
Answer: (b).marketing information system
Q93.
The market consists of a set of consumers having income, access and interest in a product is called
Discuss
Answer: (d).available market
Q94.
The purchase of customer information from outside firms and vendors is classified as
Discuss
Answer: (a).marketing intelligence system
Q95.
The customer's activity which is often unpredictable and short lived is the best classified as
Discuss
Answer: (c).fad
Q96.
In a market, the group of consumer's who are currently buying the company's product are classified as
Discuss
Answer: (c).penetrated market
Q97.
The demand of market corresponding to the level of industry is called as
Discuss
Answer: (a).market forecast
Q98.
The calculation of 'area market potential' includes the methods which are
Discuss
Answer: (d).Both a and b
Q99.
The analysis of society is based on views of ourselves, others and nature is classified as
Discuss
Answer: (b).socio cultural environment analysis
Q100.
The past sales analysis techniques do not include in
Discuss
Answer: (b).exponential ratio method