Managing Marketing Information MCQs

Welcome to our comprehensive collection of Multiple Choice Questions (MCQs) on Managing Marketing Information, a fundamental topic in the field of Marketing and Marketing Management. Whether you're preparing for competitive exams, honing your problem-solving skills, or simply looking to enhance your abilities in this field, our Managing Marketing Information MCQs are designed to help you grasp the core concepts and excel in solving problems.

In this section, you'll find a wide range of Managing Marketing Information mcq questions that explore various aspects of Managing Marketing Information problems. Each MCQ is crafted to challenge your understanding of Managing Marketing Information principles, enabling you to refine your problem-solving techniques. Whether you're a student aiming to ace Marketing and Marketing Management tests, a job seeker preparing for interviews, or someone simply interested in sharpening their skills, our Managing Marketing Information MCQs are your pathway to success in mastering this essential Marketing and Marketing Management topic.

Note: Each of the following question comes with multiple answer choices. Select the most appropriate option and test your understanding of Managing Marketing Information. You can click on an option to test your knowledge before viewing the solution for a MCQ. Happy learning!

So, are you ready to put your Managing Marketing Information knowledge to the test? Let's get started with our carefully curated MCQs!

Managing Marketing Information MCQs | Page 6 of 21

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Q51.
The highly loyal but less potential profitable customer's group is of
Discuss
Answer: (b).Barnacles
Q52.
The resources and dollars allocated to companies or products promotional program are classified as
Discuss
Answer: (b).advertising budget
Q53.
The fit between customer need and company's market offering in 'Strangers' group is
Discuss
Answer: (a).Little fit
Q54.
The cost of products or services are considered to set
Discuss
Answer: (c).floor for prices
Q55.
The good, service or idea that is perceived as new by potential customers is an example of
Discuss
Answer: (b).new product
Discuss
Answer: (a).characteristics of buyers
Q57.
The researcher selects sample which is at his most ease is
Discuss
Answer: (d).convenience sample
Q58.
According to 'Maslow's hierarchy of needs', the sense and need of belonging is classified as
Discuss
Answer: (b).social needs
Q59.
The researcher interviews specific number of people in
Discuss
Answer: (b).quota sample
Discuss
Answer: (a).point of differences