Marketing Strategy MCQs

Welcome to our comprehensive collection of Multiple Choice Questions (MCQs) on Marketing Strategy, a fundamental topic in the field of Marketing and Marketing Management. Whether you're preparing for competitive exams, honing your problem-solving skills, or simply looking to enhance your abilities in this field, our Marketing Strategy MCQs are designed to help you grasp the core concepts and excel in solving problems.

In this section, you'll find a wide range of Marketing Strategy mcq questions that explore various aspects of Marketing Strategy problems. Each MCQ is crafted to challenge your understanding of Marketing Strategy principles, enabling you to refine your problem-solving techniques. Whether you're a student aiming to ace Marketing and Marketing Management tests, a job seeker preparing for interviews, or someone simply interested in sharpening their skills, our Marketing Strategy MCQs are your pathway to success in mastering this essential Marketing and Marketing Management topic.

Note: Each of the following question comes with multiple answer choices. Select the most appropriate option and test your understanding of Marketing Strategy. You can click on an option to test your knowledge before viewing the solution for a MCQ. Happy learning!

So, are you ready to put your Marketing Strategy knowledge to the test? Let's get started with our carefully curated MCQs!

Marketing Strategy MCQs | Page 19 of 27

Discuss
Answer: (b).new products for new markets
Q182.
A game plan for achieving goals is called
Discuss
Answer: (a).strategy
Q183.
The first level of planning starts with
Discuss
Answer: (a).corporate planning
Q184.
The levels involve in marketing plan are
Discuss
Answer: (d).Both a and b
Q185.
The strategic plan to carry activities for profitable business unit is the activity of
Discuss
Answer: (a).business unit level
Q186.
The Company's core business process includes
Discuss
Answer: (d).all of the above
Q187.
In the value creation, 'choosing the value' phase includes
Discuss
Answer: (d).all of the above
Q188.
The Company licenses to companies for producing its products is classified as
Discuss
Answer: (b).product alliance
Q189.
A challenge that is posed in the absence of defensive marketing leading to lower sales is called
Discuss
Answer: (a).environmental threat
Q190.
The 'inbound or outbound logistics' are the part of value chains
Discuss
Answer: (a).primary activities