Markets and Buyer Behavior MCQs

Welcome to our comprehensive collection of Multiple Choice Questions (MCQs) on Markets and Buyer Behavior, a fundamental topic in the field of Marketing and Marketing Management. Whether you're preparing for competitive exams, honing your problem-solving skills, or simply looking to enhance your abilities in this field, our Markets and Buyer Behavior MCQs are designed to help you grasp the core concepts and excel in solving problems.

In this section, you'll find a wide range of Markets and Buyer Behavior mcq questions that explore various aspects of Markets and Buyer Behavior problems. Each MCQ is crafted to challenge your understanding of Markets and Buyer Behavior principles, enabling you to refine your problem-solving techniques. Whether you're a student aiming to ace Marketing and Marketing Management tests, a job seeker preparing for interviews, or someone simply interested in sharpening their skills, our Markets and Buyer Behavior MCQs are your pathway to success in mastering this essential Marketing and Marketing Management topic.

Note: Each of the following question comes with multiple answer choices. Select the most appropriate option and test your understanding of Markets and Buyer Behavior. You can click on an option to test your knowledge before viewing the solution for a MCQ. Happy learning!

So, are you ready to put your Markets and Buyer Behavior knowledge to the test? Let's get started with our carefully curated MCQs!

Markets and Buyer Behavior MCQs | Page 9 of 12

Q81.
The business buying situation in which the order is placed for first time is
Discuss
Answer: (a).new task
Q82.
The stage in which the business buyer invites supplier to submit proposals is classified as
Discuss
Answer: (b).proposal solicitation
Q83.
In consumer promotions, the certificates given to product buyers which confirms savings when they buy particular items are called
Discuss
Answer: (b).coupon
Q84.
The process which involves comparing alternative suppliers for buying raw materials needed in production is classified as
Discuss
Answer: (c).business buying process
Q85.
The way of selling in which groups of people are involved from various departments such as finance, engineering and marketing to serve large accounts is called
Discuss
Answer: (c).team selling
Q86.
The growth share matrix divides SBU's in
Discuss
Answer: (c).4 types
Q87.
The pricing strategy in which the price set must cover the product cost plus target profit is classified as
Discuss
Answer: (b).cost based pricing
Q88.
To avoid complex buying situation, the buying of packaged solution from single seller is considered as
Discuss
Answer: (d).solutions selling
Q89.
In business buying process, the participants involved are
Discuss
Answer: (d).buyer
Q90.
The pricing strategy for products or services in which company charges higher prices everyday but run promotion for low prices for selective products is called
Discuss
Answer: (d).high low pricing