Markets and Buyer Behavior MCQs

Welcome to our comprehensive collection of Multiple Choice Questions (MCQs) on Markets and Buyer Behavior, a fundamental topic in the field of Marketing and Marketing Management. Whether you're preparing for competitive exams, honing your problem-solving skills, or simply looking to enhance your abilities in this field, our Markets and Buyer Behavior MCQs are designed to help you grasp the core concepts and excel in solving problems.

In this section, you'll find a wide range of Markets and Buyer Behavior mcq questions that explore various aspects of Markets and Buyer Behavior problems. Each MCQ is crafted to challenge your understanding of Markets and Buyer Behavior principles, enabling you to refine your problem-solving techniques. Whether you're a student aiming to ace Marketing and Marketing Management tests, a job seeker preparing for interviews, or someone simply interested in sharpening their skills, our Markets and Buyer Behavior MCQs are your pathway to success in mastering this essential Marketing and Marketing Management topic.

Note: Each of the following question comes with multiple answer choices. Select the most appropriate option and test your understanding of Markets and Buyer Behavior. You can click on an option to test your knowledge before viewing the solution for a MCQ. Happy learning!

So, are you ready to put your Markets and Buyer Behavior knowledge to the test? Let's get started with our carefully curated MCQs!

Markets and Buyer Behavior MCQs | Page 5 of 12

Q41.
The business buying situation in which the buyer reorders same order again and again on routine basis is
Discuss
Answer: (c).straight rebuy
Q42.
The tools of sales promotion that are used to trigger short term customer involvement or to build customer relationships are classified as
Discuss
Answer: (d).consumer promotions
Q43.
The decrease in average per unit cost of production which is caused by accumulated experience of production is classified as
Discuss
Answer: (a).experience curve
Q44.
The customers of products or services in product life cycles introductory stage are classified as
Discuss
Answer: (a).innovators
Q45.
The pricing strategy in which the company determines price it will make the targeted return is classified as
Discuss
Answer: (a).target return pricing
Q46.
The process of introducing a new product into market is called
Discuss
Answer: (a).commercialization
Q47.
The 'Millennial' are also classified as
Discuss
Answer: (b).generation Y
Q48.
The marketing services agencies includes
Discuss
Answer: (d).All of above
Q49.
If the fixed cost is $250000, variable cost is $30 and price is $40
Discuss
Answer: (d).25000
Q50.
All the individuals and units involved in purchasing process are classified as
Discuss
Answer: (a).buying center
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