Pricing Strategy MCQs

Welcome to our comprehensive collection of Multiple Choice Questions (MCQs) on Pricing Strategy, a fundamental topic in the field of Marketing and Marketing Management. Whether you're preparing for competitive exams, honing your problem-solving skills, or simply looking to enhance your abilities in this field, our Pricing Strategy MCQs are designed to help you grasp the core concepts and excel in solving problems.

In this section, you'll find a wide range of Pricing Strategy mcq questions that explore various aspects of Pricing Strategy problems. Each MCQ is crafted to challenge your understanding of Pricing Strategy principles, enabling you to refine your problem-solving techniques. Whether you're a student aiming to ace Marketing and Marketing Management tests, a job seeker preparing for interviews, or someone simply interested in sharpening their skills, our Pricing Strategy MCQs are your pathway to success in mastering this essential Marketing and Marketing Management topic.

Note: Each of the following question comes with multiple answer choices. Select the most appropriate option and test your understanding of Pricing Strategy. You can click on an option to test your knowledge before viewing the solution for a MCQ. Happy learning!

So, are you ready to put your Pricing Strategy knowledge to the test? Let's get started with our carefully curated MCQs!

Pricing Strategy MCQs | Page 11 of 24

Discover more Topics under Marketing and Marketing Management

Q101.
The method of pricing in which desired return is multiplied to invested capital divided by unit sales and unit cost is added into result is classified as
Discuss
Answer: (a).target return price
Q102.
The reduction in price awarded to customers who buy products in large volumes is classified as
Discuss
Answer: (d).reduction of discounts
Q103.
The target return pricing method is used by company's selling for
Discuss
Answer: (c).public utilities
Q104.
The pricing objective of company who is plagued with intense competition and overcapacity is
Discuss
Answer: (d).survival
Q105.
The sum of variable costs and fixed costs is classified as
Discuss
Answer: (b).total costs
Q106.
The kind of pricing in which prices are set below the cost temporarily and intentionally to destroy the competitors is classified as
Discuss
Answer: (b).predatory pricing
Q107.
The form of countertrade in which seller gets payments in cash and agrees to spend amount of money within specific time period is classified as
Discuss
Answer: (a).offset
Q108.
The ice-cream brand sell their same serving of ice-cream at different locations depend on from where you can buy, is an example of
Discuss
Answer: (b).channel pricing
Q109.
If the desired return on sales is 70% and the markup price is $65 then the unit cost will be
Discuss
Answer: (c).$19.50
Q110.
The reduction in price awarded to customers who buy products in large volumes is classified as
Discuss
Answer: (c).quantity discount