Pricing Strategy MCQs

Welcome to our comprehensive collection of Multiple Choice Questions (MCQs) on Pricing Strategy, a fundamental topic in the field of Marketing and Marketing Management. Whether you're preparing for competitive exams, honing your problem-solving skills, or simply looking to enhance your abilities in this field, our Pricing Strategy MCQs are designed to help you grasp the core concepts and excel in solving problems.

In this section, you'll find a wide range of Pricing Strategy mcq questions that explore various aspects of Pricing Strategy problems. Each MCQ is crafted to challenge your understanding of Pricing Strategy principles, enabling you to refine your problem-solving techniques. Whether you're a student aiming to ace Marketing and Marketing Management tests, a job seeker preparing for interviews, or someone simply interested in sharpening their skills, our Pricing Strategy MCQs are your pathway to success in mastering this essential Marketing and Marketing Management topic.

Note: Each of the following question comes with multiple answer choices. Select the most appropriate option and test your understanding of Pricing Strategy. You can click on an option to test your knowledge before viewing the solution for a MCQ. Happy learning!

So, are you ready to put your Pricing Strategy knowledge to the test? Let's get started with our carefully curated MCQs!

Pricing Strategy MCQs | Page 7 of 24

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Q61.
The demand curve for the prestige goods slopes is
Discuss
Answer: (a).upward
Q62.
If the total cost is $70000 and the level of production is 30000 units then the average cost will be
Discuss
Answer: (a).$2.33
Q63.
The maximum current profit, market skimming, product quality leadership and market share are considered as the techniques of
Discuss
Answer: (b).select pricing objective
Q64.
The pricing technique through sellers charge constant low prices without any sales promotion effort is classified as
Discuss
Answer: (b).everyday low pricing
Q65.
The fixed cost is divided by unit sales and then added into variable cost for calculation is
Discuss
Answer: (b).unit cost
Q66.
The desired return is subtracted from 1 and is divided by unit cost to calculate
Discuss
Answer: (d).markup price
Q67.
If the unit cost is $25 and the desired return on sales is 60% then the markup price is
Discuss
Answer: (a).$62.50
Q68.
Considering auction-type pricing, the techniques are involved like
Discuss
Answer: (d).all of the above
Q69.
The price discrimination in which seller charges different prices to different customers on the basis of their demand is classified as
Discuss
Answer: (b).first-degree price discrimination
Q70.
The type of trading in which buyers and sellers exchange goods in place of payments is classified as
Discuss
Answer: (c).countertrade