Pricing Strategy MCQs

Welcome to our comprehensive collection of Multiple Choice Questions (MCQs) on Pricing Strategy, a fundamental topic in the field of Marketing and Marketing Management. Whether you're preparing for competitive exams, honing your problem-solving skills, or simply looking to enhance your abilities in this field, our Pricing Strategy MCQs are designed to help you grasp the core concepts and excel in solving problems.

In this section, you'll find a wide range of Pricing Strategy mcq questions that explore various aspects of Pricing Strategy problems. Each MCQ is crafted to challenge your understanding of Pricing Strategy principles, enabling you to refine your problem-solving techniques. Whether you're a student aiming to ace Marketing and Marketing Management tests, a job seeker preparing for interviews, or someone simply interested in sharpening their skills, our Pricing Strategy MCQs are your pathway to success in mastering this essential Marketing and Marketing Management topic.

Note: Each of the following question comes with multiple answer choices. Select the most appropriate option and test your understanding of Pricing Strategy. You can click on an option to test your knowledge before viewing the solution for a MCQ. Happy learning!

So, are you ready to put your Pricing Strategy knowledge to the test? Let's get started with our carefully curated MCQs!

Pricing Strategy MCQs | Page 4 of 24

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Q31.
The price increasing technique in which company sell goods in a bundle start, included in bundle separately is classified as
Discuss
Answer: (b).unbundling
Q32.
The technique that allows company to determine the price which helps in yielding targeted return on investment is classified as
Discuss
Answer: (b).target return pricing
Q33.
The first step in the procedure of setting the price is to
Discuss
Answer: (d).select pricing objective
Q34.
The price cutting technique leads to various possible traps including
Discuss
Answer: (d).all of above
Q35.
The price increasing technique in which customers are asked to pay today's price as well as inflation increased before delivery of goods is classified as
Discuss
Answer: (a).escalator clauses
Q36.
The pricing technique in which the buyers place an order within 20 minutes after watching the paid ad on TV is classified as
Discuss
Answer: (d).time pricing
Q37.
The floor of the product's price is set with the help of
Discuss
Answer: (b).cost
Q38.
The overhead costs are also known as
Discuss
Answer: (c).fixed costs
Q39.
The extra payment awarded for sales program and advertising is classified as
Discuss
Answer: (c).promotional allowances
Q40.
The price increasing technique in which companies with long lead times, do not set price until product is finished is classified as
Discuss
Answer: (c).delayed quotation pricing