Pricing Strategy MCQs

Welcome to our comprehensive collection of Multiple Choice Questions (MCQs) on Pricing Strategy, a fundamental topic in the field of Marketing and Marketing Management. Whether you're preparing for competitive exams, honing your problem-solving skills, or simply looking to enhance your abilities in this field, our Pricing Strategy MCQs are designed to help you grasp the core concepts and excel in solving problems.

In this section, you'll find a wide range of Pricing Strategy mcq questions that explore various aspects of Pricing Strategy problems. Each MCQ is crafted to challenge your understanding of Pricing Strategy principles, enabling you to refine your problem-solving techniques. Whether you're a student aiming to ace Marketing and Marketing Management tests, a job seeker preparing for interviews, or someone simply interested in sharpening their skills, our Pricing Strategy MCQs are your pathway to success in mastering this essential Marketing and Marketing Management topic.

Note: Each of the following question comes with multiple answer choices. Select the most appropriate option and test your understanding of Pricing Strategy. You can click on an option to test your knowledge before viewing the solution for a MCQ. Happy learning!

So, are you ready to put your Pricing Strategy knowledge to the test? Let's get started with our carefully curated MCQs!

Pricing Strategy MCQs | Page 14 of 24

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Q131.
The reduction in price awarded to customers who buy products in large volumes is classified as
Discuss
Answer: (c).quantity discount
Q132.
The costs of products that do not fluctuate with the level of production are classified as
Discuss
Answer: (d).fixed costs
Q133.
On The Christmas and Easter, lower prices pricing techniques are classified as
Discuss
Answer: (d).special event pricing
Q134.
If the demand of the product changes considerably with the small change in price then the demand is said to be
Discuss
Answer: (c).elastic
Q135.
The pricing strategy uses by companies, operating in price sensitive market is classified as
Discuss
Answer: (a).market penetration pricing
Q136.
The market segmentation done on the basis of religions of customers such as 'Catholics, Hindus and Muslims' is classified as
Discuss
Answer: (b).demographic segmentation
Q137.
The marketing strategy which does not focus on the difference between the consumer needs is called
Discuss
Answer: (a).mass marketing
Q138.
The situation in which the company targets whole market with one similar offer is called as
Discuss
Answer: (a).mass marketing
Q139.
The paints, nails and brooms are classic examples of
Discuss
Answer: (b).business services
Q140.
The supplies such as lubricants, coal, paper and pencils are best classified as
Discuss
Answer: (a).operating supplies