Pricing Strategy MCQs

Welcome to our comprehensive collection of Multiple Choice Questions (MCQs) on Pricing Strategy, a fundamental topic in the field of Marketing and Marketing Management. Whether you're preparing for competitive exams, honing your problem-solving skills, or simply looking to enhance your abilities in this field, our Pricing Strategy MCQs are designed to help you grasp the core concepts and excel in solving problems.

In this section, you'll find a wide range of Pricing Strategy mcq questions that explore various aspects of Pricing Strategy problems. Each MCQ is crafted to challenge your understanding of Pricing Strategy principles, enabling you to refine your problem-solving techniques. Whether you're a student aiming to ace Marketing and Marketing Management tests, a job seeker preparing for interviews, or someone simply interested in sharpening their skills, our Pricing Strategy MCQs are your pathway to success in mastering this essential Marketing and Marketing Management topic.

Note: Each of the following question comes with multiple answer choices. Select the most appropriate option and test your understanding of Pricing Strategy. You can click on an option to test your knowledge before viewing the solution for a MCQ. Happy learning!

So, are you ready to put your Pricing Strategy knowledge to the test? Let's get started with our carefully curated MCQs!

Pricing Strategy MCQs | Page 13 of 24

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Q121.
If a customer buys a cell phone and buy the Bluetooth hands free later then pricing strategy used in this situation is called
Discuss
Answer: (b).optional product pricing
Q122.
Considering products and service classification, the marketing offering such as furniture is an example of
Discuss
Answer: (d).shopping products
Q123.
The issue arise from pricing when big seller sells below cost to put the new small competitors out of business and capture large market share is classified as
Discuss
Answer: (d).predatory pricing
Q124.
The type of reduction made from list price is classified as
Discuss
Answer: (c).allowance
Q125.
The pricing technique in which the customer pays delivery charges for the shipment from factory to the destined address is classified as
Discuss
Answer: (c).freight on board origin pricing
Q126.
In the 'maturity stage of product life cycle' the cost per customer is
Discuss
Answer: (b).low
Q127.
The products whose classes are based on customer's need and behavior are called
Discuss
Answer: (d).consumer products
Q128.
The discount in a well manner way on performance, awarded by the manufacturers to the members of distribution channels is classified as
Discuss
Answer: (b).functional discount
Q129.
The price of product is subtracted from variable cost than divided by fixed cost for calculation is
Discuss
Answer: (b).break-even volume
Q130.
The price discrimination in which same market offers it's priced at two different levels, on the basis of consumer perception is classified as
Discuss
Answer: (a).image pricing