Pricing Strategy MCQs

Welcome to our comprehensive collection of Multiple Choice Questions (MCQs) on Pricing Strategy, a fundamental topic in the field of Marketing and Marketing Management. Whether you're preparing for competitive exams, honing your problem-solving skills, or simply looking to enhance your abilities in this field, our Pricing Strategy MCQs are designed to help you grasp the core concepts and excel in solving problems.

In this section, you'll find a wide range of Pricing Strategy mcq questions that explore various aspects of Pricing Strategy problems. Each MCQ is crafted to challenge your understanding of Pricing Strategy principles, enabling you to refine your problem-solving techniques. Whether you're a student aiming to ace Marketing and Marketing Management tests, a job seeker preparing for interviews, or someone simply interested in sharpening their skills, our Pricing Strategy MCQs are your pathway to success in mastering this essential Marketing and Marketing Management topic.

Note: Each of the following question comes with multiple answer choices. Select the most appropriate option and test your understanding of Pricing Strategy. You can click on an option to test your knowledge before viewing the solution for a MCQ. Happy learning!

So, are you ready to put your Pricing Strategy knowledge to the test? Let's get started with our carefully curated MCQs!

Pricing Strategy MCQs | Page 12 of 24

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Q111.
When any potential customer become a regular user of the product, this change is called
Discuss
Answer: (a).adoption
Q112.
The pricing issues across channel levels includes
Discuss
Answer: (b).deceptive pricing
Q113.
The aspects of brand that are linked to human traits, developed in a specific mix called
Discuss
Answer: (b).brand personality
Q114.
The sales force structure in which salespeople are designated to sell the company's product to certain industries or customers is classified as
Discuss
Answer: (a).customer sales force structure
Q115.
The pricing discrimination in which different forms of same market offer its prices differently is classified as
Discuss
Answer: (d).product-form pricing
Q116.
Supply-and-demand model is a partial equilibrium model of
Discuss
Answer: (c).economic equilibrium
Q117.
Evaluate sensitivity of quantity variable, Q, to vary in price variable, P is
Discuss
Answer: (b).price elasticity of demand
Q118.
Scrutinize possible effect on equilibrium of a change in outer surroundings affecting marketplace is
Discuss
Answer: (d).comparative static analysis
Q119.
Expression "supply and demand" was initially used by
Discuss
Answer: (d).James Denham-Stuart
Q120.
Under supposition of ideal competition, supply is determined through
Discuss
Answer: (a).marginal cost