Introduction to Marketing MCQs

Welcome to our comprehensive collection of Multiple Choice Questions (MCQs) on Introduction to Marketing, a fundamental topic in the field of Marketing and Marketing Management. Whether you're preparing for competitive exams, honing your problem-solving skills, or simply looking to enhance your abilities in this field, our Introduction to Marketing MCQs are designed to help you grasp the core concepts and excel in solving problems.

In this section, you'll find a wide range of Introduction to Marketing mcq questions that explore various aspects of Introduction to Marketing problems. Each MCQ is crafted to challenge your understanding of Introduction to Marketing principles, enabling you to refine your problem-solving techniques. Whether you're a student aiming to ace Marketing and Marketing Management tests, a job seeker preparing for interviews, or someone simply interested in sharpening their skills, our Introduction to Marketing MCQs are your pathway to success in mastering this essential Marketing and Marketing Management topic.

Note: Each of the following question comes with multiple answer choices. Select the most appropriate option and test your understanding of Introduction to Marketing. You can click on an option to test your knowledge before viewing the solution for a MCQ. Happy learning!

So, are you ready to put your Introduction to Marketing knowledge to the test? Let's get started with our carefully curated MCQs!

Introduction to Marketing MCQs | Page 9 of 32

Q81.
The resources such as oil, coal, gas and other minerals are known as
Discuss
Answer: (b).non-renewable resource
Q82.
The markets including buyers in other countries are called
Discuss
Answer: (d).international markets
Q83.
The Company?s microenvironment includes
Discuss
Answer: (d).All of above
Q84.
In 'stages of adoption process', the stage in which customer considers whether to try product or not to is classified as
Discuss
Answer: (c).evaluation and trial stage
Q85.
The markets in which the goods are bought for personal consumption by the individuals and households are called
Discuss
Answer: (c).consumer markets
Q86.
The 'customer markets' & 'publics' are included in company's environment called
Discuss
Answer: (b).Microenvironment
Q87.
If the unit cost is $15 and desired return rate on sales is 0.30 then markup price is
Discuss
Answer: (b).$21.43
Q88.
The economies consuming their own industrial outputs are known as
Discuss
Answer: (a).subsistence economies
Q89.
A company's microenvironment, the 'internal publics' consists of
Discuss
Answer: (a).workers and managers
Q90.
A company's value delivery network, the marketers must treat
Discuss
Answer: (a).Suppliers as partners